Behouden klanten leveren meer op dan nieuwe

What this episode covers

Kim Hooiveld en Berith Spoelstra schoven aan in BusinessWise Experts: Rethinking Work. Kim Hooiveld is werkzaam bij Bright Work Solutions en bestuurslid bij Skills Ambassade. Daarnaast is Kim ambassadeur van het Skills Paspoort en heeft hij de ambitie om het paspoort voor alle werkgevers en werkenden bereikbaar te maken. Wat is dit paspoort precies en hoe staan het bedrijfsleven en de overheid hierin? Daarnaast spraken Gerben van Driel en Marieke Dam met Berith Spoelstra. Het behouden van bestaande klanten levert per saldo meer rendement op dan het werven van nieuwe klanten. Dat is in elk geval de overtuiging van retentie-marketeer Berith Spoelstra. Daarnaast won Berith de Startersprijs bij de Freelancer of the Year Awards 2023. In dit wekelijkse programma 'BusinessWise Experts: Rethinking Work' gaan presentator Gerben van Driel en arbeidsmarkt- en wervingspecialist Marieke Dam in gesprek met verschillende gasten over mensen, werk en de arbeidsmarkt. BusinessWise Experts: Rethinking Work is er wekelijks op dinsdag van 10:00 tot 11:00 uur. Het (kijk)radioprogramma is te beluisteren op New Business Radio en te zien op YouTube en BusinessWise.nl.

Share this episode

Similar Episodes

Bringing it all together.

Mar 31, 2026 ·54m

Why is the vendor role so contentious in the cyber ecosystem?

Mar 27, 2026 ·14m

But what do you really want?

Mar 24, 2026 ·42m

Strategic approaches to talent: A practical guide.

Mar 20, 2026 ·42m

Mid season reflection with Kim Jones.

Mar 17, 2026 ·41m

Is the role of the CISO adding to the confusion?

Mar 13, 2026 ·44m

Similar Podcasts

The Small Business Startup School – Business Notes | Financial Literacy | Retail Psychology – For Professionals & Entrepreneurs The Small Business Startup School Inc. Starting or buying a small business? While personal circumstances may vary, business patterns remain timeless. On The Small Business Startup School, we explore strategies, insights, and practical solutions to help entrepreneurs confidently navigate their journey.Hosted by Ola Williams—a retail entrepreneur, fintech founder, and financial coach with over two decades of experience—this podcast marries financial awareness and retail psychology with optimism to deliver actionable takeaways.Join us to learn, grow, and connect as we uncover the keys to business success.Let’s continue to learn together and be encouraged to keep on connecting! LIGHTS, CAMERA, SMILE! Creatives Club Media Lights, Camera, Smile, is a podcast for anyone with a dream to share something with the world, out of the overflow of themselves - be it their mind, their heart, their personalities, and much more. Each of us are alive in this moment in time, with an innate ability to have ideas and create various things to benefit both ourselves and the people around us for a reason, and here, you will find the encouragement, the inspiration, and the motivation to do just that. Hosted by Cicily, founder of Creatives Club, she dives into various topics surrounding creativity and business. Exploring entrepreneurship for creatives in a corporate reality, sharing tips and tricks in a media centered company, answering questions regarding what a creative actually is are just a few of the things discussed on this podcast. Be encouraged to create for yourself as Cicily gets vulnerable by pivoting the camera to herself for the first time.To submit questions for Cicily to answer, or have her address certain t Chewing the Fat with WorkForge WorkForge Bite-Sized Conversations for Building a Stronger Workforce Welcome to Chewing the Fat, a podcast delving deep into the world of food manufacturing. Dive into real conversations around critical topics like staffing, retention, onboarding, and career development in this essential industry. Subscribe now to gain insights from your peers, subject matter experts and more on the biggest issues facing food manufacturers today: -Hiring and retaining employees -Addressing the challenges of the Silver Tsunami -Improving time to productivity of new employees -Engaging employees from hire to retire And more... Tune in to Chewing the Fat, a WorkForge podcast, and join the conversation on how to build and sustain a resilient, high-performing workforce in food manufacturing. Solving for Change MOBIA Technology Innovations Solving for Change welcomes business and technology leaders to share stories of bold business transformation within complex organizations. In an era when technology and markets are changing around businesses, the key to staying competitive is to evolve in response to those changes. MOBIA’s Mike Reeves and Marc LeBlanc investigate business transformation, deconstructing the challenges, ambitions, and market disruptions that drive companies to embark on transformation journeys, and exploring their unique approaches to achieving meaningful outcomes. What sparks leaders to pursue business transformation? How do they overcome the challenges along the way? What are the keys to creating enduring change? Through in-depth conversations with business and technology leaders, Mike and Marc answer these questions and explore how businesses evolve by pulling four key transformation levers: people, process, technology, and culture.

Frequently Asked Questions

How long is this episode of New Business Radio?

This episode is 46 minutes long.

When was this New Business Radio episode published?

This episode was published on May 7, 2024.

What is this episode about?

Kim Hooiveld en Berith Spoelstra schoven aan in BusinessWise Experts: Rethinking Work. Kim Hooiveld is werkzaam bij Bright Work Solutions en bestuurslid bij Skills Ambassade. Daarnaast is Kim ambassadeur van het Skills Paspoort en heeft hij de...

Can I download this New Business Radio episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.