EPISODE · Apr 17, 2024 · 50 MIN
Being Customer Obsessed: Insights from Jessica Gilmartin, Calendly’s CRO
from B2B Go-To-Market Leaders · host Vijay Damojipurapu
Send us Fan MailExperiment and learn from failures, rather than seeing everything as either a total win or a total loss.In this episode, Jessica Gilmartin, CRO of Calendly, shares her perspective on defining go-to-market and the importance of coordinating customer-facing teams like marketing, sales, and customer support. Join us to explore the challenges of serving diverse audiences and keeping employees focused on the customer through initiatives like a brand manifesto.
What this episode covers
Send us Fan Mail Experiment and learn from failures, rather than seeing everything as either a total win or a total loss. In this episode, Jessica Gilmartin, CRO of Calendly, shares her perspective on defining go-to-market and the importance of coordinating customer-facing teams like marketing, sales, and customer support. Join us to explore the challenges of serving diverse audiences and keeping employees focused on the customer through initiatives like a brand manifesto.
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Being Customer Obsessed: Insights from Jessica Gilmartin, Calendly’s CRO
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