Being Honest About Sustainability

from As Built · host Patience Jones, Brian Jones

There's currently no universally accepted definition of terms like "green" and "eco-friendly." This can lead to misunderstandings and project issues when clients interpret those terms to mean something that you don't. In this episode, we explain how to convey sustainability features in a way everyone can understand and why that trust is vital to your firm's success. Episode Resources Connect with Brian Jones and Patience Jones: • https://www.graphicmachine.com/ • https://www.linkedin.com/company/graphicmachine/ • https://www.linkedin.com/in/brian-jones-graphicmachine/

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This episode is 6 minutes long.

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This episode was published on October 30, 2025.

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