Being Intentionally Yourself with Gus Bhandal

In this episode, Angela sits down with Gus Bhandal, a LinkedIn trainer and marketing agency owner based in Coventry, to discuss authenticity in business and the power of being intentionally yourself. Gus shares his unconventional journey from marketing professional to pub landlord and how running a pub for three years became the catalyst for starting his own marketing agency.The conversation explores Gus's philosophy on LinkedIn: why being yourself is your biggest competitive advantage, how to create content that AI can't replicate, and the importance of consistent visibility. He explains his "force fields" approach to marketing and why he chose to specialise in LinkedIn.Gus also talks about co-founding Uplift Live, an annual LinkedIn conference that brings together global specialists. Throughout the episode, they discuss the reality of being a creative of colour in business and why surrounding yourself with good people matters more than anything else. Plus, Gus reveals the story behind his signature orange branding and those Terry's Chocolate Oranges!Links to Gus @ The M Guru:The LinkedIn-first Digital Marketing Agency website: TheMGuru.co.ukSubscribe to The EnlightenmentConnect with Gus on LinkedInJoin The Squeeze membershipJoin Gus’ free Facebook groupMeet Gus at Uplift Live - The LinkedIn focused conferenceIf you have enjoyed the podcast, please leave a review here. Thank you!Support the showContact InformationThis podcast is hosted by award-winning graphic designer Angela Lyons of Lyons Creative.If you have any questions or suggestions or would like to be featured on this podcast, please contact Angela here.Are you creating your own podcast? My set up is easy as I record on Riverside. You can check it out here.You can follow and connect here: InstagramLinkedInPodcast websiteInstagram - Creatives Like Us PodcastJoin the mailing listBuy me coffee or a cuppa tea!The opinions of our host and guests are their own.If you enjoyed this podcast, please rate, review and subscribe with the podcast provider of your choice or leave us a review. *this may contain an affiliate link - I only promote things I use and believe in.Thanks!