EPISODE · May 13, 2026 · 54 MIN
Believe it or not, romance novels are more popular than ever
from Ideas
Heated Rivalry, Love is Blind or Boyfriend on Demand all underline the global appetite for passionate swooning. But let’s not forget the source for all of it: the romance novel. It may have a reputation problem but sales in 2023 reached 39 million copies or romance fiction globally — ringing in at $1.5 billion dollars. The books and readership continue to evolve as popularity increases. What is it about romance novels that women are drawn to? Is it unhealthy escapism, harmless fun or a kind of opiate? IDEAS looks back to a 1992 episode called Paperback Love to understand the enduring acclaim of romance novels.
What this episode covers
Heated Rivalry, Love is Blind or Boyfriend on Demand all underline the global appetite for passionate swooning. But let’s not forget the source for all of it: the romance novel. It may have a reputation problem but sales in 2023 reached 39 million copies or romance fiction globally — ringing in at $1.5 billion dollars. The books and readership continue to evolve as popularity increases. What is it about romance novels that women are drawn to? Is it unhealthy escapism, harmless fun or a kind of opiate? IDEAS looks back to a 1992 episode called Paperback Love to understand the enduring acclaim of romance novels.
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Believe it or not, romance novels are more popular than ever
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