EPISODE · Jan 30, 2020 · 50 MIN
Ben Ebbrell - Co-founder, SORTED Food
from Rocket Fuel: Youth Marketing
Ben Ebbrell is the founder of SORTED, an award-winning YouTube channel dedicated to food.Co-founded by school friends Ben Ebbrell, Mike Huttlestone, Jamie Stafford and Barry Taylor ten years ago, the collective destabilised what it meant to a player in the food industry, and continue to be pioneers in the digital space to this day. The now sixteen person team creates highly produced videos for their 2M+ YouTube community, develops apps, and publishes cook books to a global audience.Ben Ebbrell is one of the fundamental ingredients to team SORTED. Having followed a ten-year recipe comprised of culinary arts management, a passion for education, and love for his friends, Ben dishes his revelations on:entertaining an audience that ages with you, balancing structure and creativity, growing a team, revenue streams, brand purpose, and the youth’s distrust.This is Ben Ebbrell’s Rocket Fuel.———————Follow James @JamesErskine (twitter.com/jameserskine)Follow Rocket @WeAreRocketHQ (twitter.com/wearerockethq)Follow Rocket on LinkedIn (linkedin.com/company/thebigshot)wearerocket.co.uk/Follow Ben Ebbrell @Bebbrell (twitter.com/Bebbrell)Follow Ben on LinkedIn (linkedin.com/in/benebbrell)SORTED food: youtube.com/channel/UCfyehHM_eo4g5JUyWmms2LAhttps://sorted.club/ Hosted on Acast. See acast.com/privacy for more information.
What this episode covers
Ben Ebbrell is the founder of SORTED, an award-winning YouTube channel dedicated to food.Co-founded by school friends Ben Ebbrell, Mike Huttlestone, Jamie Stafford and Barry Taylor ten years ago, the collective destabilised what it meant to a player in the food industry, and continue to be pioneers in the digital space to this day. The now sixteen person team creates highly produced videos for their 2M+ YouTube community, develops apps, and publishes cook books to a global audience.Ben Ebbrell is one of the fundamental ingredients to team SORTED. Having followed a ten-year recipe comprised of culinary arts management, a passion for education, and love for his friends, Ben dishes his revelations on:entertaining an audience that ages with you, balancing structure and creativity, growing a team, revenue streams, brand purpose, and the youth’s distrust.This is Ben Ebbrell’s Rocket Fuel.———————Follow James @JamesErskine (twitter.com/jameserskine)Follow Rocket @WeAreRocketHQ (twitter.com/wearerockethq)Follow Rocket on LinkedIn (linkedin.com/company/thebigshot)wearerocket.co.uk/Follow Ben Ebbrell @Bebbrell (twitter.com/Bebbrell)Follow Ben on LinkedIn (linkedin.com/in/benebbrell)SORTED food: youtube.com/channel/UCfyehHM_eo4g5JUyWmms2LAhttps://sorted.club/ Hosted on Acast. See acast.com/privacy for more information.
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Ben Ebbrell - Co-founder, SORTED Food
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