Ben Wynn (GLAD Climate Club) – Nearly Skewering Swampy to Fixing Climate Change for £1 a Week episode artwork

EPISODE · Apr 2, 2025 · 32 MIN

Ben Wynn (GLAD Climate Club) – Nearly Skewering Swampy to Fixing Climate Change for £1 a Week

from A Little Bit Radical: Business | People | Planet · host Standing on Giants

What do Hulk Hogan, Swampy the eco-warrior, and crushing rocks in Canada have in common? They’re all part of the wonderfully radical story of Ben Wynn, founder of GLAD Climate Club, and our guest on this episode of A Little Bit Radical.Ben tells host Rob Fawkes how he went from nearly impaling a famous protester on a sledgehammer stake (true story) to building a scalable climate movement that lets anyone contribute to greenhouse gas removal for the cost of a coffee. Along the way, we talk about why tree-planting isn’t enough, the real reason climate comms fail, and how enhanced rock weathering might just save us all.It’s hopeful, clever, and a little bit radical—just the way we like it.In this episode:How a near-death encounter with Swampy (yes, the Swampy) made Ben rethink his careerWhy construction was too slow for him—and climate change is way too urgentHow GLAD Climate Club lets anyone remove greenhouse gases from the atmosphereEnhanced rock weathering explained (yes, it’s a thing—and it’s amazing)Why tree-planting won’t save us (and what might)Why we need hope and inspiration, not fear and shame, to drive climate actionHow your £1 a week actually works—and where the money goesThe cathedral mindset: building something that will outlive youWhy imitation is innovation (and how to copy creatively)Further ReadingGLAD Climate Club – Start your £1-a-week climate actionEnhanced Rock Weathering – Go deep on WikipediaJohn Harrison and the Longitude Prize – Inspiration from Yorkshire’s original radicalConnect With BenBen Wynn on LinkedInFollow Rob on LinkedIn: Rob FawkesSign up for the A Little Bit Radical newsletter: Subscribe hereVisit ⁠standingongiants.com⁠

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Ben Wynn (GLAD Climate Club) – Nearly Skewering Swampy to Fixing Climate Change for £1 a Week

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