Benchmarks for Business Podcasts: The 2025 State of Podcasting in Professional Services

from Podcasting in Professional Services · host John Tyreman

How does your business podcast compare with others in your industry? In this monologue episode, John Tyreman breaks down findings from research on a sample of 287 business podcasts in accounting, financial services, architecture, engineering, construction, legal, government contracting, technology, and consulting industries.Listen to this episode and you’ll learn:• How active business podcasts make up a tiny fraction of active shows• A show structure that doubles promotion and reduces production cost• The point at which most podcasts go inactive• How frequently shows publish episodes in each industry segmentConnect with me on LinkedIn: https://www.linkedin.com/in/johntyreman/References:PodMatch Industry Report: https://podmatch.com/reportBacklinko report: https://backlinko.com/podcast-statsThis episode was produced by Red Cedar Marketing. Need help launching and running a business podcast that actually produces results? Visit www.redcedarmarketing.com.

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This episode is 22 minutes long.

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This episode was published on January 29, 2025.

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