Bennett Maxwell - From Cold Knocks to Cookie Dough: How a Franchise Giant is Born episode artwork

EPISODE · Apr 15, 2025 · 48 MIN

Bennett Maxwell - From Cold Knocks to Cookie Dough: How a Franchise Giant is Born

from The Transparent Podcast · host Nick Ford

Send us Fan MailBennett Maxwell's entrepreneurial journey reads like a playbook for hustle and strategic growth. From selling candy bars door-to-door as a child in Utah to building a cookie franchise empire, his path showcases how combining sales expertise with smart systems can create extraordinary results.The real magic happened when Maxwell purchased Dirty Dough, which was then a single cookie store location. He recognized the challenges in the gourmet cookie space and developed a hybrid model that solved a critical industry problem. Maxwell's insights on scaling are particularly valuable for anyone growing a business. He candidly shares how assembling a board of advisors transformed his company, offering equity to high-caliber entrepreneurs who provided guidance through rapid expansion. Connect with Bennett at www.bennettmaxwell.com to learn more about his current ventures with Craveworthy Brands and and Franchise KI.

Episode metadata supplied by the publisher feed · Published Apr 15, 2025

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Send us Fan Mail Bennett Maxwell's entrepreneurial journey reads like a playbook for hustle and strategic growth. From selling candy bars door-to-door as a child in Utah to building a cookie franchise empire, his path showcases how combining sales expertise with smart systems can create extraordinary results. The real magic happened when Maxwell purchased Dirty Dough, which was then a single cookie store location. He recognized the challenges in the gourmet cookie space and developed a hybri...

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Bennett Maxwell - From Cold Knocks to Cookie Dough: How a Franchise Giant is Born

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