Berlin Buzzwords 2026 - Charlie Hull on role of Search in AI era

This episode was recorded LIVE during Berlin Buzzwords 2026Charlie's site and blog: https://thesearchjuggler.com/LinkedIn: https://www.linkedin.com/in/charliehullsearch/Search Relevance Slack (7000 search professionals): https://join.slack.com/t/relevancy/shared_invite/zt-42nhd2z7n-c8QAsDCYU8hFi8c2pRrXKgCharlie's panel at bbuzz, featuring yours truly among a group of distinguished search and ML people: https://www.youtube.com/watch?v=StaPk0k-52YTime codes00:00 Intro00:42 Charlie's take on this year's Berlin Buzzwords01:55 Based on the panel: Charlie's first encounter of AI04:55 Is preserving search still a question?5:48 Charlie's "old" search technique to improve quality of search7:58 Explainability gap9:03 Did LLMs change Charlie's life12:07 Query Understanding is still a complex topic13:14 Vector search or not17:28 Meetups and places to learn with Charlie19:25 Charlie's message to the search makers23:00 What is fundamentally missing in our space26:03 Where to follow Charlie's workShow notes:- Upcoming Vespa conference: http://www.vespaai.live/- Where find Charlie? On meetups: http://www.searchmeetups.com/- http://www.thesearchjuggler.com/- https://searchmeetups.com/- A neat trick for protecting numbers when using fuzzy search: https://www.youtube.com/watch?v=s34afYwYqyM