Беседа про PR IT-компаний с Анастасией Кладовой (43)

from Відверто про IT-кар'єризм · host Студия IT подкастов

Беседа про внутрений и внешний PR IT-компаний с PR-менеджером компании Sigma Анастасией Кладовой. В программе: — IT’шница. — Выбор образования. — Журналистика и PR. — Первый опыт работы в PR. — Синьёрити в PR. — HR-брендинг. — Граница между PR, маркетингом, продажами и HR. — Цели и результат PR-кампаний. — Работа с положительными и негативными отзывами. — Виды PR для IT-компаний. — Самое большое PR-достижение. — Дальнейшие планы. Книги в выпуске: — Rework: Бизнес без предрассудков — Фрайд Джейсон, Хенссон Дэвид Хайнемайер. — 99 франков — Фредерик Бегбедер. Выпуск записан при поддержке IT компании AltexSoft. Адрес компании в сети Интернет: ссылка AltexSoft — лучший выбор в карьере программиста.

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This episode was published on February 14, 2012.

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