Best Bits: Great vs Bad Leaders - How Culture Multiplies Performance w/ Abi Williams

What really separates great leaders from bad ones?In this Best Bits episode of What Makes You Tick, Abi Williams , Founder at Lead Not Lag, Revenue Growth Operator, and former leader at Oracle, Meta, LinkedIn, Pluralsight, and Udemy, breaks down how to build teams that win with integrity and scale with culture.Abi shares the leadership lessons behind growing an SMB business unit from $2M to $25M ARR in just two years, coaching startups at Techstars, and leading high-performing teams across the globe.She shares lived experienc of:Why culture is your true performance multiplierHow to hire and promote with integrity and alignmentThe cost of keeping “star performers” who erode trustHow people-first leadership accelerates growthWhy bad leaders can be your best teachers, if you pay attentionIf you’ve ever wondered how to balance empathy with execution, this conversation is your blueprint for building scalable, people-centric success.🎧 What Makes You Tick is where tech founders, operators, and GTM leaders share the frameworks, failures, and mindset shifts behind growth that lasts.Connect with the Guests:🔹 Abi Williams - LinkedIn - https://www.linkedin.com/in/abiolawilliams/🔹 Richard Washington - LinkedIn - https://www.linkedin.com/in/richwash/#Leadership, #Culture, #StartupGrowth, #SalesLeadership, #WhatMakesYouTick #ChiefRevenueOfficer #Founder #Startups #WMYT