BEST OF 2025: Conquering LinkedIn and finding clients with Rebecca Cofrancesco episode artwork

EPISODE · Jan 4, 2026 · 55 MIN

BEST OF 2025: Conquering LinkedIn and finding clients with Rebecca Cofrancesco

from The Content Byte · host Lynne Testoni and Rachel Smith

Continuing our summer series of our most popular episodes of the last year, we are sharing a great chat from early 2025 with content strategist and LinkedIn mentor Rebecca Cofrancesco. Beck talks about how to make LinkedIn work for you, how to find clients and why she started a local business meet-up group. During our chat, we talk about: • Why she started freelancing • Her new LinkedIn newsletter and why she started it • How her newsletter has informed (and changed) her LinkedIn strategy • Why she has two newsletters • Her favourite client-finding strategies • How to get out of the feast or famine cycle • Why meeting in person is better than online in terms of building relationships   Connect with Beck via her website: https://marketinggoodness.com.au/    Or follow her on LinkedIn: https://www.linkedin.com/in/rebecca-cofrancesco-marketing-goodness/    Find Rachel www.rachelsmith.com.au    Find Lynne www.lynnetestoni.com    Rachel's List www.rachelslist.com.au    Thanks (as always) to our sponsors Rounded (www.rounded.com.au ), an easy invoicing and accounting solution that helps freelancers run their businesses with confidence. Looking to take advantage of the discount for Rachel's List Gold Members? Email us at: [email protected]  for the details.   Episode edited by Marker Creative Co www.markercreative.co 

Episode metadata supplied by the publisher feed · Published Jan 4, 2026

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BEST OF 2025: Conquering LinkedIn and finding clients with Rebecca Cofrancesco

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