Best of LinkedIn: Sustainability & Green ICT CW 28/ 29

We curate most relevant posts about Sustainability & Green ICT on LinkedIn and regularly share key takeaways. We at Frenus support ICT enterprises with precise market and pricing intelligence that goes beyond traditional analyst subscriptions and existing databases, delivering actionable insights for better decision-making. You can find more info here: https://www.frenus.com/usecases/filling-the-strategic-gaps-your-current-intelligence-sources-leave-open In this edition reports highlight the dual nature of artificial intelligence as both a catalyst for sustainability and a significant environmental burden. Experts argue that the industry is shifting from a focus on raw power toward reusable AI skills and algorithmic efficiency to mitigate rising costs and carbon footprints. Key innovations include hardware-agnostic measurement tools, closed-loop liquid cooling, and ocean-powered data centers designed to address massive water and energy demands. However, concerns remain regarding corporate greenwashing, opaque reporting, and the systemic waste generated by millions of abandoned AI projects. Ultimately, the consensus suggests that responsible AI adoption must prioritize intentional design, digital sovereignty, and proven engineering efficiency over mere technological scale. This podcast was created via Google NotebookLM.