Best of Series: How to Increase the ROI of your Ad Campaigns-with Aleksandra Korczynska (Re-Release)

Alexsandra Korczynska is the CMO @ GetResponse which is a Powerful and simplified tool to send emails, create pages, and automate your marketing. Alexsandra is a Data-driven marketer with vast experience in the Tech industry and has mostly been focused on SaaS & ecommerce companies. In this episode, you will learn Why marketing automation essential for the growth of an ecommerce business What are some tactics to increase the ROI of marketing campaigns without increasing the marketing budget What tools can be used to implement successful marketing automation and what are some key features that should be utilized Examples of businesses that have successfully increased the ROI of their marketing campaigns and what specifically they did to achieve this For show transcript and past guests, please visit https://www.ecommercemarketingpodcast.com Or on YouTube at: https://www.youtube.com/channel/UC3PgT0NOGzpdPGQtBK0XLIQ Follow Arlen: Twitter: https://twitter.com/askarlen  Facebook: https://www.facebook.com/arlen.robinson.7  Instagram: https://www.instagram.com/arlenyohance/  LinkedIn: https://www.linkedin.com/in/arlenrobinson/  Past guests on the ecommerce marketing podcast include Neil Patel, Nemo Chu, Luke Lintz, Luke Carthy, Amber Armstrong, Kris Ruby and many more. Thanks for listening. Be sure to subscribe and leave a review.