Better Golf Daily: Close the File

Bluma Zeigarnik wasn't studying golfers. She was watching waiters in a Vienna restaurant — and what she noticed about memory and unfinished business turned into one of the most cited findings in cognitive psychology. In this episode, we break down the Zeigarnik Effect and what it means for every golfer who has ever carried a bad hole into the next tee box. The brain keeps open tabs. We'll show you how to close them.