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Better product information as the foundation for a better B2B buying experience episode artwork

EPISODE · Sep 29, 2026 · 19 MIN

Better product information as the foundation for a better B2B buying experience

from Tech Talk with Boyum · host Boyum IT Solutions

Send us Fan Mail Digital transformation has changed the way manufacturers and distributors do business. Customers increasingly expect to research products, compare options, and place orders online at a time that suits them. While many organizations have invested heavily in ecommerce platforms and ERP systems to support this shift, creating a successful digital buying experience involves much more than providing an online ordering portal. Visit our blog to know all about this topic discussed between our CMO and Sana Commerce's CPO.

Episode metadata supplied by the publisher feed · Published Sep 29, 2026

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Better product information as the foundation for a better B2B buying experience

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