Betterment: Using a Challenger Mindset for Market-Leading...

What this episode covers

Launched shortly after the 2008 financial crash, Betterment pioneered robo-advisory services and opened the door for individuals to manage their money without the engagement of traditional financial advisors. Despite tremendous growth, a valuation of $1.3 billion in 2021, and a customer base of more than 700,000 customers, limited market potential and increased competition impacted the potential for long-term sustainable growth. This prompted Betterment to expand services offered and markets served. My guest on the Banking Transformed podcast is Michael Reust, president of Betterment. Mike shares how Betterment is using a challenger mindset to future-proof earnings and growth.

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Frequently Asked Questions

How long is this episode of Banking Transformed with Jim Marous?

This episode is 44 minutes long.

When was this Banking Transformed with Jim Marous episode published?

This episode was published on October 11, 2022.

What is this episode about?

Launched shortly after the 2008 financial crash, Betterment pioneered robo-advisory services and opened the door for individuals to manage their money without the engagement of traditional financial advisors. Despite tremendous growth, a valuation...

Can I download this Banking Transformed with Jim Marous episode?

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