Beyond Business | The Search for Hidden Gems in Travel with Wendy Olson Killion

„People are looking for that undiscovered hidden gem“ Wendy Olson Killion, CEO of Rome2Rio, talks about US tourism in difficult times, the benefits of AI for the industry and how traveller behaviour is shifting beyond the most well-known destinations. She also reflects on the growing interest in lesser-known places and shares personal insights, including lessons learned from cherry picking at home.