Beyond Growth: How to Build a Business Worth More | Jeff Glick

Growing your business is exciting, but scaling it successfully takes more than increasing sales. Behind every valuable company is a strong financial foundation, efficient systems, and a strategy designed for long-term growth, attracting investors, and creating a business that's built to last.In this episode, Capt. Marco Torres sits down with veteran finance executive Jeff Glick, founder of Start U Up and Head of U.S. Operations at Outsourced CFO. With more than 30 years of experience spanning private equity, hedge funds, family offices, and high-growth companies, Jeff shares what separates businesses that simply grow from those that become truly valuable. Discover practical insights on financial leadership, business expansion, investor readiness, franchise value, and the systems that help companies scale with confidence.Because building a business is one thing. Building one that lasts is something else entirely. Stop chasing growth—and start building lasting business value.⏱ Episode Highlights00:35 Meet Finance Executive Jeff Glick01:37 The Missing Financial Foundation Behind Growth02:38 Jeff's Journey from CFO to Entrepreneur04:00 Building Businesses That Scale06:35 Understanding Franchise Value08:05 Why Owners Should Plan Their Exit Early10:05 Common Growth Mistakes Entrepreneurs Make12:30 Creating a Business with Lasting Value 15:58 Inside the Outsourced CFO Process18:55 When Should You Bring in a CFO?21:30 Using AI to Improve Financial Operations23:20 What Investors Want to See26:58 Preparing Your Business for Capital & Growth33:30 Where Every Entrepreneur Should Start35:55 Investing in Financial Leadership37:08 The Mindset Shift That Changes Everything39:40 Building Better Systems for Long-Term SuccessConnect to Jeff Glick  belowWebsite: https://www.ocfo.com/LinkedIn: https://www.linkedin.com/in/jeffreyglick/ 🎙 Missed Previous Episodes?Level up your strategy. Catch every episode here: 👉 https://www.marketingboostsolutions.com/mbs-podcast-blogNeed More Leads? More Sales? 🚀 Want More Leads AND Better Conversions? Marketing Boost helps businesses increase sales using high-value incentives instead of discounts.👉 Try Marketing Boost FREE https://MarketingBoost.com🎯 Not a Marketing Boost Member Yet? Book your FREE Brainstorm Session and see how to use incentives to drive growth:👉 https://api.automationbooster.com/widget/appointment/brainstorm-session/mb⚙️ Want to Automate Your Growth? Scale smarter with Automation Booster, the all-in-one CRM built to integrate travel incentives into your campaigns.