Beyond Monitoring: Inside Pure1, Evergreen//One & Active Management - The History of Digital Experience

In this episode we welcome Naveen Neelakantam, Chief Architect of Everpure’s Digital Experience Business Unit. Naveen dives into the origin and evolution of Everpure's Digital Experience (DX), detailing how DX revolutionized storage management by moving beyond reactive support. The foundation of this lies in the phone home telemetry data collected from storage arrays, which first enabled the Cloud Assist capability. This data powers the ability to proactively identify and prevent issues, non-disruptively upgrade systems, and ensure a first-class support experience for every customer. Naveen explains how the intelligence gathered through telemetry propelled innovations like Pure1 and Evergreen//One. Pure1, the cloud-based platform, uses machine learning to offer predictive recommendations—such as projecting capacity needs to avoid unexpected overages. This predictive power is central to Evergreen//One, the consumption-based storage-as-a-service offering. By managing the physical appliance using telemetry, Everpure allows customers to consume logical storage connected to SLAs, simplifying the procurement process and eliminating the complexity of managing hardware specifics. This subscription model provides predictability and isolates customers from pricing pressures on components. Our discussion shifts to the future of storage and the transformative power of Artificial Intelligence. Naveen details AI Co-pilot, an agentic AI interface that helps users triangulate performance issues and orchestrate complex operations, such as migrating VMs, through conversational language using the Model Context Protocol (MCP). This move to active management is further realized through Pure1 Edge, allowing fleet-level data management and cloud-based upgrades. We then touche on Everpure Protect, a crucial cloud-based Disaster Recovery as a Service (DRaaS) solution. Ultimately, Naveen advises IT leaders to embrace AI as a powerful tool—like the domestication of the horse—that will make people more effective and accelerate innovation. To learn more, visit: https://www.purestorage.com/products/monitoring-fleet-management.html Check out the new Everpure digital customer community to join the conversation with peers and Pure experts: https://purecommunity.purestorage.com/ 00:00 Intro and Welcome 01:45 Naveen’s Career Journey 09:29 Origin of Digital Experience 12:45 Proactive Recommendations 16:05 Cloud Management and Subscriptions 18:12 Stat of the Episode on Storage Capacity Growth 21:30 AI Co-Pilot and Automation 32:14 Telemetry 37:01 Pure1 and Subscription Management 39:51 Everpure Protect DRaaS 45:44 Hot Takes Segment