Beyond Personalization: AI and Digital Banking

Creating Segment of One Digital Experiences for Customers. View the full video interview here. Craig McLaughlin is the Founder and CEO of Silicon Valley-based Finalytics.ai, the first community financial institution platform to apply real-time big data, and machine learning to address the unique needs of each prospective and current member. Craig is regularly featured in industry media as an author of articles on industry trends. He is involved in numerous conferences serving the role of facilitator, panelist, and speaker. Mark Ryan is the Founder and Chief Data Officer of Silicon Valley-based Finalytics.ai. Mark’s focus is on ROI goals, data strategies, digital channel reporting, and establishing processes for data analysis that shape the capabilities of the Finalytics.ai platform. Mark has worked with numerous high profile clients including Visa, PayPal, Western Alliance Bancorp, SchoolsFirst FCU, TCF Bank, LendingTree, and Yodlee.