Beyond Replacement: Adding Restoration to Your Service Mix

In this episode of Roofing Road Trips, Karen Edwards sits down with Mike Feazel of Roof Maxx to discuss his evolution from traditional roofing contractor to restoration brand founder. Mike shares what sparked his pivot from tear-offs to treatments designed to extend shingle life and explains how restoration complements replacement and routine maintenance. The conversation explores how contractors can position restoration within their service mix, the environmental advantages of reducing landfill waste and the realities behind common myths about performance, durability and long-term value for both contractors and homeowners.  Learn more at RoofersCoffeeShop.com!  https://www.rooferscoffeeshop.com/   Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up   Sign up for the Week in Roofing!  https://www.rooferscoffeeshop.com/sign-up   Learn more about (Roof Maxx) here! (https://www.rooferscoffeeshop.com/directory/roof-maxx)  Follow Us!   https://www.facebook.com/rooferscoffeeshop/  https://www.linkedin.com/company/rooferscoffeeshop-com  https://x.com/RoofCoffeeShop  https://www.instagram.com/rooferscoffeeshop/  https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw  https://www.pinterest.com/rcscom/  https://www.tiktok.com/@rooferscoffeeshop  https://www.rooferscoffeeshop.com/rss  #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry