Beyond Swag – How Imprint Engine Turns Global Merch Programs into Strategic Infrastructure

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This episode is 30 minutes long.

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This episode was published on March 15, 2026.

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from BRANDED WOR(L)DS · host Steven Baumgaertner

In this episode of BRANDED WOR(L)DS – A Transatlantic Dialogue, Caleb Gilbertson (CEO) and Colin Loughran (Global CRO) of Imprint Engine discuss how global merchandise programs evolve from campaign-based buying to unified, tech-enabled infrastructure. The conversation explores transatlantic differences, the role of data and governance in scaling responsibly, and why infrastructure enables creativity. A deep dive into how enterprise merch becomes measurable, strategic, and globally connected.

Episode metadata supplied by the publisher feed · Published Mar 15, 2026

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Beyond Swag – How Imprint Engine Turns Global Merch Programs into Strategic Infrastructure

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