EPISODE · Jun 4, 2025 · 59 MIN
Beyond the Build | Maura Gianobile, The Everwoods
from Cabin Culture · host Janice Smith
Today we're welcoming Maura, an interior designer who created the Everwoods brand in Ohio's stunning Hocking Hills region. Drawing inspiration from childhood summers at a Wyoming dude ranch, Maura and her husband Tony have built four distinctive cabins that showcase the evolution from rustic log cabins to modern mountain retreats in this hidden Midwest gem. What started as a dream to escape corporate America has become a lesson in brand building, strategic partnerships, and navigating the complexities of hosting both intimate couples and large groups.From hand-sketching blueprints at their kitchen table to managing two HVAC failures in a single winter, Maura shares the realities of running multiple properties while maintaining a full-time design business. We'll explore her approach to creating functional layouts that cater to different guest dynamics, the challenge of protecting families from themselves in our hyperconnected world, and how she's adapted to market changes with innovative add-on services ranging from in-cabin massage to photography sessions.Whether you're considering your first cabin investment or looking to scale an existing operation, this conversation offers honest insights into the emotional labor of hospitality, the unexpected rewards of building community with guests, and why sometimes the most foolproof solution means removing the remote control entirely.Website: https://www.theeverwoods.com Interior Design Website: https://theeverwoodsinteriors.comIG Handle: @the.everwoodsCozy Rock Cabin: https://staycozycabin.holidayfuture.com/listings/311027Cozy Cabin Boone: https://staycozycabin.holidayfuture.com/listings/311026Cozy Camp Sebec: https://staycozycabin.holidayfuture.com/listings/311051Cozy Rock Website: http://www.staycozycabin.comYouTube Channel: https://www.youtube.com/channel/UC_FgMwAgvORd1IwlH1nlC9g
What this episode covers
Today we're welcoming Maura, an interior designer who created the Everwoods brand in Ohio's stunning Hocking Hills region. Drawing inspiration from childhood summers at a Wyoming dude ranch, Maura and her husband Tony have built four distinctive cabins that showcase the evolution from rustic log cabins to modern mountain retreats in this hidden Midwest gem. What started as a dream to escape corporate America has become a lesson in brand building, strategic partnerships, and navigating the com...
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Beyond the Build | Maura Gianobile, The Everwoods
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