Beyond the Build: Resetting web design for recurring growth with Laura Kamrath

In this episode of the Agency Scale to Success Podcast, Globital’s Leanne Rogers talks to ZBRA founder Laura Kamrath about how web design and agency delivery are changing with AI.  Laura shares her insights and own story, including how she uses AI for web strategy, site mapping, content writing via trained custom GPT “ghostwriters,” and image generation/editing, reducing writing time from days to a few hours with human review. The discussion covers turning websites into recurring revenue through maintenance options, CRM integration, automation, chat/voice AI for qualification, SEO-friendly site structure, reputation tools, and ZBRA Signal intent/site ID data powering omnichannel campaigns. They also discuss that while AI is helping to speed things up, there are areas that still need to remain human.To access 3 months free of white label Wordpress maintenance on new projects or 25% off new white label Webflow builds, book a call with Globital and let's help your agency free up your internal web design time: https://globital-marketing.com/Agency_discovery_call_podcast To connect with Laura Kamrath, find her on LinkedIn https://www.linkedin.com/in/lkamrath/ Or visit ZBRA Or her website zbra.ai