Beyond the Business Card with Erika Doyle: Shaking Up the Non-Alc Industry episode artwork

EPISODE · Feb 10, 2025 · 1H 18M

Beyond the Business Card with Erika Doyle: Shaking Up the Non-Alc Industry

from Beyond the Business Card · host Beyond the Business Card

In this episode of Beyond the Business Card, host Justin McGuire—entrepreneur, founder of MCG Talent, and creator of 7-Figure Recruitment—sits down with Erika Doyle, founder and CEO of Drink Dry, the UAE’s first premium non-alcoholic drinks company.  Erika’s path has been defined by taking risks and embracing change. From moving to the UK at 16 to balancing family life with ambition, she’s built a career on persistence and adaptability. With no prior experience in the beverage industry, she saw an opportunity and took the leap, turning Drink Dry into a market leader. In this episode, she shares the challenges of breaking into a new industry, the lessons she’s learned about resilience and risk, and what it really takes to scale a business while managing both personal and professional demands.    💡 In This Episode, You’ll Discover:  • How Erika, at just 16, moved to the UK alone with nothing but determination—emailing a school and deciding she was going, no backup plan, no second thoughts. • The struggles of introducing non-alcoholic drinks to a market that wasn’t ready for them. • The sacrifices and turning points that tested her resilience as an entrepreneur and mother.  • How Erika and her husband navigated the shifting dynamics of their personal and professional lives.  • The bold move that turned a skeptical investor into a business partner—and why walking into that meeting unprepared might have been her greatest advantage.    🔔 Subscribe to Beyond the Business Card for more inspiring stories and visionary ideas!   📲 Follow Justin McGuire:  Instagram: https://www.instagram.com/jussiemcg/  LinkedIn: https://www.linkedin.com/in/jumcguire  📲 Follow 7-Figure Recruitment:  Website: https://7figurerecruitment.com/  LinkedIn: https://www.linkedin.com/company/7-figure-recruitment-scaling-systems/  Instagram: https://www.instagram.com/7figuresrec/  📲 Stay Connected with MCG Talent:  Instagram: https://www.instagram.com/mcg_talent/  LinkedIn: https://www.linkedin.com/company/mcgtalent/  📲 Connect with Erika Doyle & Drink Dry:  LinkedIn: https://www.linkedin.com/in/erika-blazeviciute-doyle/  Instagram: https://www.instagram.com/drinkdrystore/?hl=en  Website: https://drinkdrystore.com/  

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Beyond the Business Card with Erika Doyle: Shaking Up the Non-Alc Industry

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