Beyond the Search Bar: Navigating the New AI Discovery Layer with Luis Antón Gollonet

Join Luis Antón Gollonet, Founder and CEO of EchoWi, for a strategic session on the most significant shift in consumer behavior since the invention of the search engine. With a background in corporate development at giants like Amadeus and a history of building AI-vetted platforms, Luis is now solving the "visibility crisis" created by Large Language Models. In this episode, we explore how brand discovery is moving from blue links to conversational answers, and how companies can adapt to ensure they aren't erased in the age of ChatGPT, Gemini, and Perplexity.🎯 Insights You’ll Learn:The Death of the #1 Spot: Why traditional SEO metrics are failing in an era of AI-generated summaries.GEO (Generative Engine Optimization): The new rules for staying visible when an AI assistant is the primary interface for your customers.The "Zero-Click" Reality: How to ensure your brand is cited and recommended when users never visit your website.Lessons from Travel-Tech: How Luis’s experience at Amadeus and Hotelbeds informed his perspective on complex digital ecosystems.AI-Vetted Trust: Why the criteria for "credibility" have shifted and how LLMs determine which brands are "worthy" of an answer.Monitoring the Echo: How EchoWi helps brands audit and improve their presence across multiple AI platforms.The Future of Intent: Shifting from keyword targeting to understanding the conversational intent of the AI-native consumer.🌍 Why This Matters:In 2026, the traditional search engine is no longer the sole gatekeeper of information. Consumers are increasingly asking AI assistants for recommendations, travel plans, and technical advice. If your brand isn't part of the AI's training data or context window in a favorable way, you effectively don't exist. Luis Antón Gollonet is building the tools to bridge this gap. By combining his legal and business rigor with deep technical insight, Luis is helping companies move from "being found" to "being cited," ensuring their voice resonates within the new AI discovery layer.👤 Expert Background:Founder & CEO of EchoWi, helping brands optimize their presence in AI-generated answers.Former Corporate Strategy Lead at Amadeus, focused on innovation and startup acceleration.Experienced Tech Founder who previously built an AI-vetted developer marketplace.CFA Level I & II Candidate with degrees in Business Administration and Law.Strategic Innovator at the intersection of travel-tech, HR-tech, and generative AI.🎙️ Hosted by Gary Fowler, CEO of GSD Venture Studios — global AI entrepreneur, investor, and innovation leader spotlighting founders navigating the realities of building in the AI era.💡 Perfect For:CMOs, digital marketing directors, SEO specialists, startup founders, and enterprise strategists looking to future-proof their brand visibility in the 2026 AI economy.🚀 Timely Topic:The "blue link" era is fading. In 2026, your most important customer isn't a human—it's the AI assistant that talks to your human customers. Luis Antón Gollonet is here to teach you how to speak its language.Subscribe for more global founder conversations from GSD Venture Studios: https://gsdvs.com#GEO #AIStrategy #EchoWi #DigitalMarketing #ChatGPT #FutureOfSearch #LuisAntonGollonet #GaryFowler #GSDVentureStudios