Beyond the SKO: Future-Proofing Your Sales Approach -- with Challenger's Geoff Hendricks episode artwork

EPISODE · Mar 4, 2024 · 15 MIN

Beyond the SKO: Future-Proofing Your Sales Approach -- with Challenger's Geoff Hendricks

from Closing Time: quick insights from sales & marketing experts · host Geoff Hendricks

Sales kick-off season is upon us. Whether yours is virtual or live and in-person, get ready to be inspired. Geoff Hendricks of Challenger joins Closing Time this week to share what he is hearing in the industry as the major SKO themes for 2024 – and the 2023 hangovers we're still dealing with. You'll learn how to future-proof your sales approach beyond SKO by establishing a culture of sales training in your org and see the unique way Geoff gets sales leaders to divulge their secrets on his podcast, My Best Sales Mistake. Geoff is also a contributor to the podcast Winning the Challenger Sale. Watch the episode on YouTube.   Want to better align your go-to-market teams? Get a free demo of Insightly's modern, scalable CRM.   Connect With:  • Geoff Hendricks: LinkedIn // Challenger's Website • Val Riley: LinkedIn  • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube 

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Beyond the SKO: Future-Proofing Your Sales Approach -- with Challenger's Geoff Hendricks

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This episode is 15 minutes long.

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This episode was published on March 4, 2024.

What is this episode about?

Sales kick-off season is upon us. Whether yours is virtual or live and in-person, get ready to be inspired. Geoff Hendricks of Challenger joins Closing Time this week to share what he is hearing in the industry as the major SKO themes for 2024 – and...

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