Beyond the Text Feed: ViralMoment's Chelsie Hall on Redefining Social Listening for the TikTok Era

In this episode, our host Jackie Cuyvers sits down with Chelsie Hall, founder and CEO of ViralMoment – a pioneering video-first social intelligence company. Chelsie shares her fascinating career journey, from working with think tanks for the Department of Defense to identifying a critical gap in the industry: the need for social listening tools that can truly interpret the modern, video-driven social landscape. Together, Jackie and Chelsie explore the challenges of making sense of a world where everyone’s feeds –and the stories they see—are shaped by algorithms, and where understanding global, multilingual video content requires both cutting-edge AI and cultural nuance.