EPISODE · Jun 24, 2020 · 42 MIN
BGMP 010 Galaxy Dice with Chris Rossetti
from Board Game Marketing Podcast
In this episode, host Nalin talks to Chris Rossetti about marketing for Galaxy Dice that raised $16,115 on Kickstarter. We discuss: - [3:21] Taking an early passion in games and creating a business out of it - [5:33] The importance of a good pitch video - [7:53] Investing heavily in the art upfront since it is the first thing people see for a game - [9:45] Being very active in The Game Crafter community and building long-term relationships with other game designers - [12:01] Not paying for reviews of the game and connecting with new and upcoming cerators in that way - [15:00] The exact elements Chris makes sure to include in all his Kickstarter videos - [17:57] Purchasing an easy-to-remember domain that automatically redirects to his Kickstarter page - [22:01] How to create an enticing pricing strategy to get people to back, especially the no-brainer pricing strategy - [30:53] Finding engaged fans and brand ambassadors to spread the word about the game - [34:06] Building a Kickstarter launch model to continue designing and launching games as a hobby Thanks for listening to the Board Game Marketing Podcast! Galaxy Dice Kickstarter campaign: https://www.kickstarter.com/projects/603343698/galaxy-dice Website: https://www.rampagegamesllc.com/ Facebook: https://www.facebook.com/Rampagegamesllc/ Instagram: https://www.instagram.com/rampagegamesllc/ Twitter: https://twitter.com/rampagegamesllc?lang=en For more information on how to market your game, be sure to check out the Meeple Marketing Blog.
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BGMP 010 Galaxy Dice with Chris Rossetti
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