Bicycle Retail Industry Review for May 2025 data, NBDA summit, important proposed legislation

Ryan and Mark discuss results from May, with a quick note on the strong March and April numbers that we didn't get to talk about due to Ryan's many travels when we'd normally record an Around the Workstand episode.We mention this recent episode with our Key Accounts Advisor, David Martinez, and the Digital Advisor Service he's offering Workstand clientsNBDA Summit recapA good number of supplier attendeesSolid presentationsDon’t know about the May date, stores are busy, but the meeting is valuableFinally get Bentonville, so much going on thereNBDA Summits are great, try to make a 2026 eventMay resultsOnline sales in May were +17.5%, with order volume +21.5%. Promising sign for the health of the market and online sales at bike shopsBike sales did, however, decline in dollars and units, with electric, road, mountain, and BMX showing growth but offset by declines in other categories. I’m still speculating that the early peak of bicycle sales in March and April was driven in large part by consumers attempting to beat tariffs, but new product releases and popularity in the growth categories are also contributors. Overall platform growth is coming across the board from parts, accessories, and apparel. Those are good indicators that people are riding bikes and engaging with cycling. On the whole, the results are outperforming my expectationsThat being said, I don't hear a lot of positives about YTD results when I talk with clientsOnline sales are a bright spot, but in many parts of the country, foot traffic and total sales are downU.S. Bicycle Production and Assembly ActLegislation introduced in Congress this week would eliminate tariffs on components used to assemble complete bikes in the U.S.Goal is to create hubs as a step toward frame manufacturingChris Cocalis founded Pivot Cycles and Charlie Cooper with PFB at BLCCelebrating Pride Month and we'll be close for Juneteenth, but will have an on-call team for support. So, response times may be a bit slower than normal, but still reach out if you need help.Be sure to email your questions to [email protected]. We read all emails sent, and we look forward to hearing from you.If you're a Workstand client with questions about your subscription, email [email protected] or call 303-527-0676 x 1. If you are not currently a Workstand client with questions about how our programs work, email [email protected] Us on LinkedInMark Still, Senior Business DevelopmentDavid Martinez, Key Accounts AdvisorWe also publish Around the Workstand on our YouTube channel if you'd like to watch while you listen. Here is our Around the Workstand playlist.If you have any questions about the topics discussed in this episode of Around the Workstand or if you have ideas for new topics we can cover, schedule a time to meet with Mark Still here or email [email protected].