Big 12 is DESTROYING Itself: BYU, Baylor, Utah's NIL Greed Feud, West Virginia Reeling, TCU Lacking episode artwork

EPISODE · Apr 11, 2025 · 9 MIN

Big 12 is DESTROYING Itself: BYU, Baylor, Utah's NIL Greed Feud, West Virginia Reeling, TCU Lacking

from Locked On Big 12 | Daily College Football & Basketball Podcast · host Locked On Podcast Network

While there isn't a widespread report of BYU, Baylor, Utah, and all Big 12 schools being universally angry with each other right now, there are specific tensions and frustrations that have emerged, creating pockets of discontent and rivalry:The Rob Wright Transfer Situation:Baylor's Frustration: Baylor is likely frustrated and disappointed by the sudden departure of their talented freshman point guard, Rob Wright, especially after reportedly planning to build around him. The timing, after a successful freshman season, adds to the sting.   BYU's Gain, Others' Suspicions: BYU is undoubtedly excited about potentially landing a player of Wright's caliber. However, the reports of a significant NIL deal potentially influencing his decision have raised eyebrows and even whispers of potential tampering from fans and perhaps even within other Big 12 programs. This could create some resentment towards BYU if other schools feel they are using aggressive NIL tactics to poach talent.Lingering BYU-Utah Rivalry:The "Holy War" rivalry between BYU and Utah is historically intense and carries over into their new shared conference. While there might not be outright anger, there's certainly a strong competitive edge and potential for friction, especially after BYU's recent basketball success and Utah's mixed feelings about joining the Big 12 as highlighted in past discussions.General Big 12 Competitive Landscape:The Big 12 is a fiercely competitive conference, and with that comes natural rivalries and frustrations between teams. The high stakes of competition, especially in basketball after Houston's National Championship appearance and the overall strength of the league, can lead to animosity after tough losses or perceived slights.The aggressive pursuit of talent in the transfer portal, as exemplified by Texas Tech's spending, can also create tension. Schools that feel outbid or overlooked might harbor some resentment towards those perceived as "buying" top talent.Specific Grievances (Hypothetical but Possible):Uneven Officiating: As seen in the Houston-Florida championship game narrative, perceived inconsistent or biased officiating can easily lead to anger and accusations between fanbases and even athletic departments within the conference.Scheduling Imbalances: Teams might feel slighted by their conference schedules, leading to frustration directed at the league and other members.Perceived Media Favoritism: If some schools feel the conference or media outlets favor certain programs, it can breed resentment among others.In conclusion, while it's not a state of all-out war, the Big 12 is likely experiencing its usual dose of competitive tension, amplified by the high stakes and recent events. The Rob Wright transfer situation, the inherent BYU-Utah rivalry, and the general competitiveness of the conference, particularly in the NIL era, are creating pockets of frustration and potential animosity between these schools and potentially others in the league. The "brotherly love" of a conference always has its limits when championships and top recruits are on the line.Support Us By Supporting Our Sponsors!Turbo TaxReady for stress-free taxes and the most money back, guaranteed? Head over to TurboTax.com today and get matched with your Expert. Only available with TurboTax Live Full Service. Real-time updates only in the iOS mobile app. See guarantee details at TurboTax.com/guarantees. Supply HouseJoin the Trade Master program today at SupplyHouse.com/TM and start ordering plumbing, HVAC, and electrical supplies with just a few clicks. Plus, use promo code SH5 for 5% off your first order. That’s SupplyHouse.com!Monarch MoneyTake control of your finances with Monarch Money. Use code LOCKEDONCOLLEGE at monarchmoney.com for 50% off your first year. GametimeDownload the Gametime app, create an account, and use code LOCKEDONCOLLEGE for $20 off your first purchase. Terms apply. Download Gametime today. What time is it? Gametime.FanDuelRight now, new customers can get TWO HUNDRED AND FIFTY DOLLARS in BONUS BETS when your first FIVE DOLLAR BET WINS! Download the app or head to FANDUEL.COM to get started. Bet with FanDuel—Official Partner of the NBA.FANDUEL DISCLAIMER: 21+ in select states. First online real money wager only. Bonus issued as nonwithdrawable free bets that expires in 14 days. Restrictions apply. See terms at sportsbook.fanduel.com. Gambling Problem? Call 1-800-GAMBLER or visit FanDuel.com/RG (CO, IA, MD, MI, NJ, PA, IL, VA, WV), 1-800-NEXT-STEP or text NEXTSTEP to 53342 (AZ), 1-888-789-7777 or visit ccpg.org/chat (CT), 1-800-9-WITH-IT (IN), 1-800-522-4700 (WY, KS) or visit ksgamblinghelp.com (KS), 1-877-770-STOP (LA), 1-877-8-HOPENY or text HOPENY (467369) (NY), TN REDLINE 1-800-889-9789 (TN) Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Big 12 is DESTROYING Itself: BYU, Baylor, Utah's NIL Greed Feud, West Virginia Reeling, TCU Lacking

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This episode was published on April 11, 2025.

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While there isn't a widespread report of BYU, Baylor, Utah, and all Big 12 schools being universally angry with each other right now, there are specific tensions and frustrations that have emerged, creating pockets of discontent and rivalry:The Rob...

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