Big Bread

The revelation of ciabatta bread's surprisingly recent invention spirals into an examination of the entire bread industry and its clever marketing tactics that have fooled us for decades. In this episode, we'll take a look at Arnaldo Cavallari's drastic career change from rally car driver to miller and flour scientist, the Artisan Bread Movement of the 1970s, and a golden age of breadmaking that may not have happened yet. Sources: Admin. (2021, April 30). Ciabatta vs Baguette. Retrieved from Bricco Salumeria: https://briccosalumeria.com/2021/04/30/ciabatta-vs-baguette/ Admin. (2021, January 4). The Creation of Ciabatta Bread. Retrieved from Bricco Salumeria: https://briccosalumeria.com/2021/01/04/the-creation-of-ciabatta-bread/#:~:text=Ciabatta%20in%20Italian%20means%20%E2%80%9CSlipper,had%20taken%20Europe%20by%20storm Breadworks. (n.d.). The History of Ciabatta. Retrieved from Breadworks: https://www.breadworkspgh.com/the-history-of-ciabatta/#:~:text=Ciabatta%20is%20an%20Italian%20bread,to%20compete%20with%20a%20baguette Brehaut, L. (2017, 17 November). Breaking bread: While artisanal bakers rely on stale tradition, the innovative get fresh. Retrieved from National Post: https://nationalpost.com/life/food/breaking-bread-while-artisanal-bakers-rely-on-stale-tradition-the-innovative-get-fresh Hatic, D. (2017, February 17). Your Favorite ‘Old World’ Bread Was Invented in the '80s. Retrieved from Eater: https://www.eater.com/2017/2/17/14625136/artisan-bread-history Hughes, R. A. (2022, May 6). Is Italy Scamming the World With Ciabatta Bread? Retrieved from Fodor's Travel: https://www.fodors.com/world/europe/italy/experiences/news/italys-ciabatta-bread-was-invented-in-1982 Memorial, M. S. (n.d.). Arnoldo Cavallari. Retrieved from Motor Sports Memorial: http://www.motorsportmemorial.org/LWFWIW/focusLWFWIW.php?db2=LWF&db=ct&n=2053#top Moskin, J. (2004, March 10). Taking the Artisan Out of Artisanal: Good Bread Goes Commercial. Retrieved from The New York Times: https://www.nytimes.com/2004/03/10/dining/taking-the-artisan-out-of-artisanal-good-bread-goes-commercial.html