Big Data and the Luxury Market

Did you know the luxury market is poised for growth, even amid market uncertainty? Peggy explains why on the first segment. She also takes it one step further, explaining who today's luxury buyer is and why they are spending more on luxury brands. She also discusses: Why luxury brands need data analytics. The challenges that come along with this transition. The importance of identifying the objective of collecting data. peggysmedleyshow.com  (7/18/23 - 830) IoT, Internet of Things, Peggy Smedley, artificial intelligence, machine learning, big data, digital transformation, cybersecurity, blockchain, 5G, cloud, sustainability, future of work, podcast This episode is available on all major streaming platforms. If you enjoyed this segment, please consider leaving a review on Apple Podcasts.