"Bitcoin Is the Hurdle Rate": How Strive Stacked 14,000 BTC w/ Matt Cole | Bitcoin Backstage episode artwork

EPISODE · Jul 8, 2026 · 35 MIN

"Bitcoin Is the Hurdle Rate": How Strive Stacked 14,000 BTC w/ Matt Cole | Bitcoin Backstage

from Bitcoin Magazine Podcast · host BTC Media

"If you don't think you can beat Bitcoin, you should just buy Bitcoin." That's the philosophy powering Strive's rise to a top-10 corporate Bitcoin holder. CEO Matt Cole joins us backstage to unpack Bitcoin as the hurdle rate, the economics of digital credit, and why Bitcoin treasury companies are entering a period of consolidation with only a few dozen winners. He also shares the most wrong he's ever been about Bitcoin and it's not what you'd expect. Use code BM10 to get 10% off Bitcoin 2027 Conference in Nashville: https://2027.b.tc🔶 Host: Isabella Santos — Get Based🔶 Matt Cole — Strive Chapters: 02:20 Acquiring Semler Scientific: How Bitcoin Treasury Companies Grow05:11 Red Flags Inside the Fed: QE, Goldman Sachs & the Treasury08:08 "Bitcoin Is the Hurdle Rate" — Strive's Corporate Strategy Explained10:19 Why Meta & Mark Zuckerberg Need Bitcoin on the Balance Sheet13:37 How Many Public Companies Will Hold Bitcoin Next Year15:15 What Happens If Bitcoin Hits $1 Million16:59 Orange-Pilling Washington DC & the Strategic Bitcoin Reserve19:11 Digital Credit, Double-Digit Yield & Uniting the Bitcoin Community25:11 Money Printing, Meta & How to Beat Bitcoin#Bitcoin #MattCole #Strive #BitcoinTreasury #BitcoinConference #BitcoinMagazine #FederalReserve #MoneyPrinting #QuantitativeEasing #DebtCrisis #DollarDebasement #MicroStrategy #SemlerScientific #CorporateBitcoin #BitcoinAdoption #StrategicBitcoinReserve #BitcoinNews #BitcoinInterview #DigitalCredit #BitcoinBalanceSheet #SoundMoney #FiatCurrency #BitcoinPrice #Meta #HurdleRateDISCLAIMER: The views and opinions expressed in this show are those of the participants and do not necessarily reflect the official policy or position of BTC Inc., Bitcoin Magazine, or any affiliated entities. This content is provided for informational and educational purposes only and should not be construed as investment, legal, tax, or accounting advice. Nothing contained in this show constitutes a solicitation, recommendation, endorsement, or offer to buy or sell any securities or financial instruments. Viewers should consult their own advisors before making financial or business decisions.

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"Bitcoin Is the Hurdle Rate": How Strive Stacked 14,000 BTC w/ Matt Cole | Bitcoin Backstage

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