Bitesize: The The Fight to Save Everything You Built #238

In this bitesize episode Paul chats with Jodi Scott, co-founder of Green Goo. When you build something from your kitchen table, you assume the biggest risks are competition, cash flow, or scaling too fast. Jodi’s journey reveals a deeper vulnerability: what happens when success itself becomes unstable. Green Goo began as a family-built, plant-based alternative to chemical-heavy first aid — a product that had to win on efficacy before it could win on values. As the company scaled into major retail, Jodi evolved from hands-on founder to leader responsible for culture, distribution, and strategic growth. About the Guest: Jodi Scott is the co-founder of Green Goo, a plant-based first aid and body care brand focused on efficacy and clean ingredients. About the Host: Paul Ryan is a CEO, 8-figure business owner, mentor, and host of The Inner Entrepreneur Podcast. Work With Paul: You can book a discovery call with Paul here: https://www.pauljryan.net/