Black Wolf: Alex Lewkowict

Episode 13 of the Starting Small podcast, hosted by Cameron Nagle, titled "Black Wolf: Alex Lewkowict" was published on August 7, 2020 and runs 34 minutes.

August 7, 2020 ·34m · Starting Small

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Summary

Thank you for tuning into "Starting Small", a podcast about brand development, entrepreneurship, and innovation in the modern world. This episode is with Alex Lewkowict, Co-Founder and COO of Black Wolf, a mens focused skin care brand. Alex and his brother both suffered from bad razor bumps. They found a product that was sold locally, that really worked, but packaging wasn't up to par. Taking inspiration from this previous finding, they formulated their own bump cream, focused directly towards the simple and under complicated guy. They have maintained simple packing and product names, making their brand stand slick compared to their competitors. Alex and Sam currently run Black Wolf through E-Commerce, and advertise through social media advertisement. Black Wolf products can be purchased on their website at Blackwolfnation.com. Visit Starting Small Media: https://startingsmallmedia.org/ Subscribe to exclusive Starting Small emails: https://startingsmallmedia.org/newsletter-signup Follow Starting Small: Instagram: https://www.instagram.com/startingsmallpod/ Facebook: https://www.facebook.com/Startingsmallpod/?modal=admin_todo_tour LinkedIn: http://linkedin.com/in/cameronnagle

Episode Description

Thank you for tuning into "Starting Small", a podcast about brand development, entrepreneurship, and innovation in the modern world. This episode is with Alex Lewkowict, Co-Founder and COO of Black Wolf, a mens focused skin care brand. Alex and his brother both suffered from bad razor bumps. They found a product that was sold locally, that really worked, but packaging wasn't up to par. Taking inspiration from this previous finding, they formulated their own bump cream, focused directly towards the simple and under complicated guy. They have maintained simple packing and product names, making their brand stand slick compared to their competitors. Alex and Sam currently run Black Wolf through E-Commerce, and advertise through social media advertisement. Black Wolf products can be purchased on their website at Blackwolfnation.com.

Visit Starting Small Media: https://startingsmallmedia.org/

Subscribe to exclusive Starting Small emails: https://startingsmallmedia.org/newsletter-signup

Follow Starting Small:

Instagram: https://www.instagram.com/startingsmallpod/

Facebook: https://www.facebook.com/Startingsmallpod/?modal=admin_todo_tour

LinkedIn: http://linkedin.com/in/cameronnagle

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