Blackthorn: easy event management for Salesforce

Episode 244 of the Event Industry News Podcast podcast, hosted by Event Industry News, titled "Blackthorn: easy event management for Salesforce" was published on November 10, 2022 and runs 38 minutes.

November 10, 2022 ·38m · Event Industry News Podcast

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Summary

With multiple cross-industry specialties in his locker New York-based Matt Frank is director of technology evangelism & product marketing at Blackthorn – ‘easy event management for Salesforce’. Across some 40 minutes, this episode’s focus is the largest CRM system in the world and how Blackthorn’s apps, which are native to Salesforce, make processing payments and managing events easy. With host James Dickson containing the conversation, Matt Frank talks Blackthorn’s capacity to help customers get the best from Salesforce – understanding its extraordinary reach and capacity - how having data in one place allows you to create the bespoke experience stakeholders have come to expect. Matt discusses creating an event platform, the Salesforce tools, how Blackthorn tech is designed to be absolutely straightforward to operate and much more.

Episode Description

With multiple cross-industry specialties in his locker New York-based Matt Frank is director of technology evangelism & product marketing at Blackthorn – ‘easy event management for Salesforce’.

Across some 40 minutes, this episode’s focus is the largest CRM system in the world and how Blackthorn’s apps, which are native to Salesforce, make processing payments and managing events easy.

With host James Dickson containing the conversation, Matt Frank talks Blackthorn’s capacity to help customers get the best from Salesforce – understanding its extraordinary reach and capacity - how having data in one place allows you to create the bespoke experience stakeholders have come to expect.

Matt discusses creating an event platform, the Salesforce tools, how Blackthorn tech is designed to be absolutely straightforward to operate and much more.

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