Blair Enns - Productized Services

from Ditching Hourly Hosted by Jonathan Stark

The wonderful Blair Enns of Win Without Pitching returned to Ditching Hourly to discuss the pros and cons of productized services. Blair is generally against them and I am generally for them. Since we tend to agree on most things business-related, I wanted to have him back on the show to get to the bottom of our disconnect on this particular point. During the course of our hour-long chat, we uncovered lots of nuance and eventually understood both sides of the argument for or against. TL;DR: Whether or not offering productized services is a good move for your business depends on several factors, including: Whether you're a soloist or a big firm How good you are at sales Your business goals Blair's links: https://www.winwithoutpitching.com/ https://twitter.com/blairenns ---- I'm running a one-day in-person workshop in December in Providence, Rhode Island, called "Kickstart Your Pipeline." If you're not getting as many leads as you want and you're looking for a systematic, dignified alternative to cold outreach, paid ads, and clowning around on social media, this workshop is for you. We'll start with a fancy dinner (on me) on the evening of December 9, and then the one-day workshop is on December 10 from 10:00 AM to 4:00 PM. For all the details and to reserve your seat, just click the link below: Reserve Your Seat In Providence Now » Hope to see you in Providence on Dec 9 and 10!

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Blair Enns returned to Ditching Hourly to discuss the pros and cons of productized services.

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Blair Enns - Productized Services

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This episode is 1 hour and 5 minutes long.

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This episode was published on November 16, 2021.

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