Blazing New Trails in HR: Jenna Mullins of Muha Meds on Cannabis Culture, Growth & Empowerment episode artwork

EPISODE · Mar 26, 2025 · 56 MIN

Blazing New Trails in HR: Jenna Mullins of Muha Meds on Cannabis Culture, Growth & Empowerment

from MiCannaCast · host MiCannaCast

In this powerful MiCannaCast episode, Cannadave, Groovee, and Summer Sky welcome Jenna Mullins, Chief People Officer at Muha Meds, for an unfiltered conversation about breaking barriers in cannabis HR, growing a national brand, and what it really means to put people first in a fast-paced and evolving industry.Jenna shares her personal cannabis story — how Cannabis changed her life — and dives into her journey from traditional HR into the green frontier. You'll hear about the explosive growth of Muha Meds, the challenges of HR in a multi-state cannabis company, her thoughts on government policy, and yes — some wild HR stories 👀Whether you're in the cannabis industry or just passionate about it, this episode is packed with insight, inspiration, and some real talk about the business side of the bud 🌿💼⏱️ Timestamps:0:00 – Intro: Meet Jenna Mullins, CPO of Muha Meds1:05 – Jenna’s cannabis origin story: Chronic pain, stigma, and finding relief2:50 – How RSO changed her life and opened the door to the cannabis world4:15 – From HR director to cannabis: Corporate life vs. cannabis culture6:00 – Why the cannabis industry needs real HR leadership7:30 – Joining Muha Meds: Vision, culture, and multi-state ambition9:00 – Women in cannabis: Leadership, respect, and challenges10:30 – Muha Meds’ product lineup: Gummies, vapes, flower & more12:30 – Company growth: From 36 to 586 employees in 2 years 😲13:30 – Benefits in cannabis? Yes! 401(k), healthcare & more15:00 – The human side: Employee passion and purpose in cannabis17:00 – Muha’s Michigan retail expansion + March 15th sneaker ball18:40 – Michigan market challenges & tax concerns20:00 – What happens if taxes increase? The first thing to go: Benefits21:30 – HR meets advocacy: Why leadership must protect employees23:00 – Working in a male-dominated industry as a woman in HR25:30 – Wild HR stories from the cannabis world (yes, sabotage included!)28:00 – Managing HR across 5+ states: Laws, hiring, and chaos30:30 – What makes working in cannabis HR so unique32:00 – The hidden artists of cannabis: Cultivators, processors, and passion33:30 – Market volatility & price wars: Why scaling is survival35:00 – New Muha flavors, vape hardware, and NFTs (yes, really)38:00 – Jenna’s NFT story & the “Muha Monkey”40:00 – Missouri expansion: Building jobs and excitement in new states42:00 – California compliance vs. Michigan’s free market44:00 – Launching in new states: SOPs, analytics, and people-first mindset46:00 – HR myth-busting: There’s no such thing as a “small” issue48:00 – Layoffs done wrong: The human cost of leadership laziness50:00 – RSO, family, and how cannabis helped Jenna’s mom with kidney failure53:30 – Florida dreams, future markets, and the call for cannabis access54:30 – If Jenna had one wish? SAFE Banking reform, now55:30 – Final shoutouts & closing thoughts

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Blazing New Trails in HR: Jenna Mullins of Muha Meds on Cannabis Culture, Growth & Empowerment

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This episode was published on March 26, 2025.

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