EPISODE · Feb 2, 2026 · 37 MIN
Blink and You’re in AI Mode: AIOs Are Redirecting Search
from Marketing O'Clock - Digital Marketing News · host Cypress North
Google AI Overviews are Shifting Users to AI Mode & More Digital Marketing News | Ep. 418This week on Marketing O’Clock: Google’s AI Overviews begin pulling users out of traditional search and into AI Mode, raising major concerns for publishers. Plus, OpenAI reportedly has rolled out $60 CPM ChatGPT ads with limited tracking, and Google launches a unified Experiment Center for cross-campaign testing.Visit us at - https://marketingoclock.com/👍 Like, Share, and Comment!If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have.📱 Follow Us on Social Media:Twitter: @MarketingOClock --------------------------------------------------------------------------------------------------------------------------------------------Intro - 00:00📰 Main NewsA change coming to AI overviews - 3:14More ChatGPT Ads News - 5:13Campaign mix experiments are coming to google ads in a new Experiment Center - 7:39🛠️ Cool Tool - 8:29🔥 Take of the Week - 9:10⚡ Lightning Round ⚡ Paid - 9:57Organic - 18:58Social - 28:30⚙️ Working hard, or Hardly Working - 31:49🔎 ICYMI - 33:22🧠 Must Read Marketing Article of the Week - 34:45
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Blink and You’re in AI Mode: AIOs Are Redirecting Search
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