Blockchain in the Supply Chain with Rak-Joon Choi

In this episode of 3PL Live host, Jeremy Thone speaks with Rak-Joon Choi, VP of Business Development at Torqata, an analytics arm of American Tire Distributors (ATD). Choi built blockchain products for IBM called Food Trust, which helped with food recalls from Salmonella or removed bad lots of products.  Recalls would take weeks before Blockchain; now, it's done instantly with products like IBM Food Trust. Choi is now working on using Blockchain in the Supply Chain with ATD.  The goal is to build a Blockchain to ingest data from multiple sources in the industry to provide analytics for the entire tire ecosystem. We hope you enjoy this episode. 3PL Live