EPISODE · Aug 14, 2025 · 12 MIN
Blockchain Meets Real Estate: Transforming Land Ownership with Aaron Bumgarner
from The Charleston Marketing Podcast · host Charleston AMA
How are we doing? Who do you want to learn from next? Text us with notes and ideas.Blockchain technology is completely reshaping what we thought possible with land ownership and investment. Aaron Bumgarner, CEO and founder of Outside Global Incorporated, joins us to unpack how his company is pioneering the tokenization of land—transforming physical property into liquid, tradable digital assets that anyone can buy, sell, or trade on cryptocurrency exchanges.Aaron walks us through the revolutionary concept that's disrupting centuries-old property ownership models. By converting land deeds into fungible tokens that represent ownership stakes, landowners can now sell fractional interests of their property through platforms like Coinbase. Imagine selling just 5% of your home while retaining ownership of the rest—it's now possible. This creates unprecedented liquidity for traditionally illiquid real estate assets, democratizing access to property investment while generating new revenue streams for landowners.The story behind Outside Global is fascinating—born from Aaron's frustration trying to efficiently monetize land in Virginia and North Carolina. After seeing companies sell virtual "pretend land" in the metaverse for hundreds of millions, he applied similar principles to real property. Now focused on the Yakin-PD River Basin, where they own 1,000 acres including critical headwaters, the company partners with notable names like Hunt Broyhill of Broyhill Furniture and Eric Church's Whiskey brand. They're leveraging these properties for diverse revenue opportunities from carbon credits to conservation initiatives, all while building a technology platform enhanced with artificial intelligence to modernize the antiquated land investment industry.Ready to learn more about this groundbreaking intersection of blockchain and real estate? Connect with Outside Global on social media, or reach out if you're interested in their technology platform, own land that could be tokenized, or might be the strategic investor they're looking for. The future of property ownership is being rewritten—don't miss your chance to be part of it.The Harbor House Party Vol. II brings together conversation, connection, and live music for one unforgettable night in Charleston - all while raising funds to support the Harbor Entrepreneur Center.On September 23, guests can choose how they experience the night, from an intimate VIP gathering at Share House to the roundtable and live music at Music Farm featuring the Futurebirds.HarborEC.org How can Charleston businesses get noticed, found and chosen? The Charleston Marketing Podcast, brought to you by Charleston AMA and recorded at Charleston Media Solutions, answers the marketing and media questions local business owners are asking. We explore media buying, advertising budgets, radio, digital marketing, storytelling and the customer journey, with practical strategies for growing your business in today’s attention economy. CharlestonMediaSolutions.comSupport the showTitle Sponsor: Charleston American Marketing AssociationPresenting Sponsor: Charleston Media SolutionsAnnual Sponsor: SCRA; South Carolina Research AuthorityQuarterly Sponsor: King and ColumbusCAMACast Cohosts: Stephanie Barrow, Mike Compton, Rachel Backal, Tom Keppeler, Amanda Bunting Comen, Silicon Harbor Hot Take Host: Stanfield Gray, https://digsouth.comProduced and edited: RMBO AdvertisingPhotographer | Co-host: Kelli MorseScore by: The Strawberry Entrée; Jerry Feels Good, CURRYSAUCE, DBLCRWN, DJ DollaMenuStudio Engineer: Brian Cleary and Mathew ChaseYouTube...
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How are we doing? Who do you want to learn from next? Text us with notes and ideas. Blockchain technology is completely reshaping what we thought possible with land ownership and investment. Aaron Bumgarner, CEO and founder of Outside Global Incorporated, joins us to unpack how his company is pioneering the tokenization of land—transforming physical property into liquid, tradable digital assets that anyone can buy, sell, or trade on cryptocurrency exchanges. Aaron walks us through the revo...
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Blockchain Meets Real Estate: Transforming Land Ownership with Aaron Bumgarner
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