Blogging Strategy: How to Audit and Revamp Posts for Success episode artwork

EPISODE · Oct 10, 2025 · 8 MIN

Blogging Strategy: How to Audit and Revamp Posts for Success

from The Branding Fix

Struggling to decide which blog posts deserve your time and which ones are holding you back? In this episode, we’re sharing our exact framework for auditing 500+ blog posts and making smart, strategic decisions about what to update, archive, or delete completely.We’ll break down our systematic approach using real data from both our blogs, showing you how to analyze traffic trends, assess brand alignment, and calculate the ROI of every content update. You’ll learn which metrics actually matter, how to avoid wasting time on posts that will never perform, and how to future-proof your blog in the age of AI.Timestamps:00:00 Introduction and Overview00:33 Meet the Branding Fix Team00:46 Content Strategy Session Begins01:06 Analyzing Blog Post Performance03:03 Deciding What to Update, Archive, or Delete04:46 Personal Insights and Examples07:04 Final Tips and Conclusion08:22 Wrap-Up and Next Steps🧠 New episodes weekly.🛋 Cozy vibes. Honest convos. Real strategy.🎧 Also available wherever you get your podcasts.Visit our website:https://www.thebrandingfix.comFREEBIES TO GET STARTEDGet 15 Free Brand Boards: https://thebrandingfix.myflodesk.com/branding-boardsGet 3 Free Lightroom Presets: https://thebrandingfix.myflodesk.com/u860o8ig3h

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Blogging Strategy: How to Audit and Revamp Posts for Success

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