BLOOMBERG ANALYST DISCUSSES WHY TRUCKS ARE KING

Kevin Tynan, senior automotive analyst with Bloomberg Intelligence, talks to Senior Editor Bill Koenig about auto industry trends during an interview at the North American International Auto show in Detroit. Tynan talks about why trucks are king. He also notes how the Detroit auto show has been affected by CES in Las Vegas, which is also held in January. Automakers now use CES to highlight future technology and the auto show highlights the "here and now," Tynan says.