Blue of Trader Joe: What Web3 Marketers get Wrong

Blue: In my opinion of the best marketers and community builders in the entire Web3 arena. Built Trader Joe, one of the most original and iconic brands in all of the Defi into the cultural force that it is today. A project that made me fall in love with Web3, to begin with. Here we talk about what Web3 marketers get wrong, some of the most difficult aspects of Web3 marketing, and what makes it different from traditional Web2 strategies. I learned a lot. One step closer to finding the answers to the universe. In this podcast Avery Bartlett, retired All-American Track athlete and Tik Tok influencer, interviews whoever the hell he wants. Interests include crypto, marketing, content marketing, health, performance, web3, blockchain tech, and AI. In it for the long run.