EPISODE · Oct 9, 2023 · 1H 4M
BoardGameGeek Advertising - Everything You Need To Know
from Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond! · host Crowdfunding Nerds: Kickstarter Marketing For Board Games & Beyond!
The advertising manager of BoardGameGeek (BGG) Chad Krizan joins the Crowdfunding Nerds to talk about all the options available to publishers seeking to promote their games on their site and in their emails. 00:01:24 – Who Is Chad Krizan? 00:05:54 – The Evolution of BoardGameGeek Advertising 00:09:36 – BoardGameGeek Contests 00:12:37 – BoardGameGeek Add-Ons 00:16:07 – Crafting Good BoardGameGeek Display Ads 00:29:01 - How BoardGameGeek Rotates Ads 00:31:16 – The Traffic & Email Open Rates of BoardGameGeek 00:33:20 – Region Targeting 00:34:39 – Questions To Consider Before Using BoardGameGeek Ads 00:38:24 – Long Term Advertising Campaigns 00:41:58 – GIF Files In Banner Ads? 00:43:21 – BoardGameGeek User Experience & Ad Blockers 00:45:19 – Targeting Ads Via Demographics & Interests 00:51:32 – BoardGameGeek Video Advertisements 00:53:13 – BoardGameGeek Email Marketing 00:58:19 – Final Advice Shownotes Geek Advertising - https://advertising.boardgamegeek.com/ Puzzle Bomb - https://puzzlebomb.com/ If You Want CFN To Run Your BGG Ads - https://crowdfundingnerds.com/question/
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BoardGameGeek Advertising - Everything You Need To Know
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