Bob Burg - Adversaries Into Allies

Bob Burg, best-known as coauthor of the international bestseller, The Go-Giver, talks with Jack about his latest book Adversaries into Allies: Win People Over Without Manipulation or Coercion.Great influencers — whether CEOs, entrepreneurs, sales professionals, clergy, parents, teachers, etc. — seem to have a knack for getting the results they want from people, but in a way that everyone is happy. And, these leaders are persuasive in the most positive and benevolent sense of the word.And, while, for some it might be natural, for most of us it’s a set of learned skills. Fortunately, they are both simple to learn and easy to apply.In this chat, Bob shows us how to take our influence to an entirely new level utilizing his:Five Principles of Ultimate InfluenceControl your own emotionsUnderstand the clash of belief systemsAcknowledge their egoSet the proper frameCommunicate with tact and empathyThe technical skills of any profession are vitally important. Without them, you’re not even in the game. However, even with them, you’re only in the game. Those who have mastered the people skills obtained through the Five Principles of Ultimate Influence are nine steps ahead in the game…in a ten-step game.And their lives, and their business, are a lot more fun, a lot less stressful, and a lot more profitable. And, that can be you!To Learn More:http://Burg.comhttp://AdversariesIntoAllies.com