Bob Burg: Every Movie You Loved Lied To You About Money | 148 episode artwork

EPISODE · Aug 12, 2026 · 36 MIN

Bob Burg: Every Movie You Loved Lied To You About Money | 148

from The Grateful Podcast with Jack Wagoner · host Jack Wagoner

The Grateful Podcast with Jack Wagoner Episode 148 with Bob BurgBob Burg co-wrote The Go-Giver, a parable that's sold over a million copiesand reshaped how a generation thinks about success. But before he wrote it,he spent decades noticing something most people miss: the most sustainablysuccessful people he's ever met all had one trait in common, and it isn'tthe one Hollywood taught you to expect.We go deep on why Jack didn't want to be rich for most of his life, theSpider-Man line that taught a generation poor equals honest, who "Pindar"from The Go-Giver is really based on, and what Larry King told Bob in agreen room in the 90s. If you've ever caught yourself hesitating to wantmore, this one's for you.⏰ TIMESTAMPS00:00 — Why Bob writes parables instead of how-to books02:44 — The real person "Pindar" is based on (it's not who you'd guess)03:37 — Go-getter vs. go-giver vs. "just a go" (the entitled taker)06:38 — Why Jack didn't want to be rich for most of his life10:20 — The Spider-Man line that taught a generation poor equals honest14:26 — The exact point where good becomes great, and most people stop15:40 — What Larry King told Bob in a green room in the 90s21:04 — How to add value with zero dollars in your pocket28:38 — "Nobody buys from you because you have a quota"31:51 — The 1910 book Bob has read 60 times🔗 GUEST LINKSBob BurgWebsite: https://burg.comThe Go-Giver: https://thegogiver.comLinkedIn: https://www.linkedin.com/in/bobburg/Instagram: https://www.instagram.com/realbobburg/💬 What's a belief about money or success you're carrying that you neveractually chose? Where do you think it came from? 👇📩 SPONSORInnerVue - the software that closes your self-awareness gap through anonymous feedback from the people closest to you.→ https://yourinnervue.comUse code GRATEFUL20 for 20% off a Tier 1 assessment plus a complimentary coach-led debrief.📺 Listen on your favorite platform:Apple Podcasts: https://podcasts.apple.com/us/podcast/the-grateful-podcast-with-jack-wagoner/id1725776061Spotify: https://open.spotify.com/show/5EsTEpQAjU4BxUrDoFyZ6b🧠 More from Jack:► Website: https://jackwagoner.co► Instagram: https://www.instagram.com/jack_wagoner_/► 1:1 Coaching: [email protected]📺 Watch on YouTube: https://www.youtube.com/@Jack_Wagoner⸻🎙️ About Jack:I moved to France alone at 16, started my first business at 17, and launched this podcast because I kept meeting people who had the answers to questions I didn't even know I was asking. My philosophy: you can set massive goals while being deeply fulfilled right now. That's the duality of gratitude and ambition.Subscribe and turn on notifications so you never miss an episode.Stay grateful, stay hungry.

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Bob Burg: Every Movie You Loved Lied To You About Money | 148

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